Barnes & Noble, Inc. (NYSE: BKS), the world's largest
bookseller, today announced the expansion of BN.com Marketplace, adding
over one million new products to the catalog. Also announced today are
new premiere online partners including Wayfair.com, Right Start,
UnbeatableSale.com, Inc., School Specialty, Inc., Abe's of Maine,
Delivery Agent and more. By expanding its third-party marketplace, which
already supports more than 10,000 retailers in the books and media
categories, Barnes & Noble now offers customers a wider product
selection in time for the holiday shopping season. As an added benefit,
a majority of products from these new third-party partners will have
free standard shipping year round.
BN.com Marketplace has introduced five new categories including Home and
Gift, Consumer Electronics, Arts and Crafts, Toys and Games and Baby. In
order to maintain a curated shopping experience online, Barnes & Noble
developed relationships with more than 20 retailers that are well
renowned for quality products and customer service.
"The expansion of BN.com Marketplace is an organic extension of our
consumer value proposition," said John Foley, President of eCommerce,
Barnes & Noble. "If shoppers are buying cookbooks from BN.com, it's
natural to offer them cooking supplies at the same time; if shoppers are
buying new baby books, it's natural to offer them baby supplies as well;
and so on across all of our categories. In this way, we can offer our
valued customers a one-stop shopping destination."
"At Wayfair, we are really looking forward to helping Barnes & Noble
launch the Home Goods category of the BN.com Marketplace," said Niraj
Shah, Chief Executive Officer and Co-Founder of Wayfair.com. "Barnes &
Noble is one of America's most well-respected, established brands and we
have sold millions of home items to our customers over the past nine
years. This innovative partnership promises to be a rewarding
opportunity for everyone involved. Within the next six months, we aim to
offer 500,000 of our home products – from recliners and rugs to toasters
and table lamps – to Barnes & Noble customers."
"Barnes & Noble is among the most widely recognized and trusted brands
in retail and eCommerce," said Michael Wagner, Chief Executive Officer,
Right Start. "We are excited to take advantage of this unique
opportunity to acquire additional revenue among a more affluent customer
BN.com Marketplace is interested in establishing a true partnership with
retailers to ensure their success.