LAS VEGAS, NV -- (Marketwire) -- 02/14/12 -- Today at VMware Partner Exchange 2012, VMware, Inc. (NYSE: VMW), the global leader in virtualization and cloud infrastructure, unveiled new solution competencies, programs and rewards designed to help partners guide their customers into the Cloud Era. More than 4,000 attendees are expected -- growth of more than 20 percent compared to 2011 -- as well as more than 90 sponsors and exhibitors including Arrow ECS, Avnet, Carahsoft, Cisco, Dell, EMC, HP, IBM, Ingram Micro, Kapersky Lab, Mozy, NetApp, Quest Software, PeakColo, Symantec, Tech Data Corp., Trend Micro, Veeam Software and Wyse Technology. With broad industry participation, VMware Partner Exchange continues to attract IT experts from around the world to hear about the latest virtualization and cloud technology trends and learn hands-on how they can become the trusted advisers that will move customers to the next phase of IT as a Service.
"Our partner community is the strategic channel for educating and enabling customers from small and medium businesses to the enterprise on the immediate opportunity of the cloud," said Scott Aronson, senior vice president, Global Channels and Alliances, VMware. "VMware Partner Exchange offers partners the chance to learn how to help customers progress on their cloud journey, with extensive content and engagements that are designed to expand partners' expertise in a pragmatic way yet are grounded in VMware's forward-looking technology vision. With our continued investments in partner enablement programs for the VMware Partner Network and our technology leadership, VMware is ideally suited to be the preferred business partner to help grow and transform businesses for the cloud."
New Programs, Solution Competencies, Rewards Drive Continued Partner Success, Differentiation and Leadership and Innovation
VMware unveiled new programs, solution competencies and rewards at VMware Partner Exchange 2012 designed to help partners prepare for the arrival of the Cloud Era while simplifying the experience of doing business with VMware:
New Solution Provider Program Enhancements and Solution Competencies: Research shows partners with at least one solution competency on average sell 3.5x more than those without a competency. Solution competencies are also key to unlocking additional rewards. Premier- and Enterprise-level partners in the VMware Partner Network are now asked to achieve additional solution competencies in order to strengthen their strategic value to their customers, drive partner success, and increase their competitive differentiation for delivering complete cloud computing solutions.
In addition, VMware is introducing or making available these three solution competencies:
- Virtualization of Business-Critical Applications (VBCA): Available today, this solution competency is designed to enable partners to provide guidance and solutions for virtualizing business-critical applications such as Exchange, SQL, Oracle and SAP.
- Infrastructure as a Service (IaaS): Available today, this new competency is designed to accelerate partner delivery of and extend their expertise in VMware hybrid cloud solutions and services in a growing market.