AOL and Vuguru, an independent studio founded by Michael Eisner that
finances world-class story-driven content for digital and emerging
platforms, today announced the premiere of a new dramedy about a woman
who restarts her life and follows her true passion of entrepreneurship.
Written by “Sex and the City’s” Amy Harris, Fetching is set
against the backdrop of New York City and stars Liza – a young woman who
quit her job as a lawyer and ended her engagement in the same week—in
hopes of pursuing her dreams of opening her own business, a doggy
daycare store called “Fetching.”
To celebrate International Take Your Dog to Work Day, the series
premieres on AOL
On Relationships beginning on June 18, 2012. A total of fifteen
episodes will air weekly. AOL gave more than 450 brand advertisers,
marketers, agencies, digital and TV media buyers a sneak peek of the new
series at its Digital Content NewFront today in New York City.
Meet the Cast
-
Liza (Colette Wolfe, Hot Tub Time Machine,
“Cougar Town”) - A newly single thirty-something who has
recently quit her job as a lawyer and opens a doggy day care called
Fetching
-
Oscar - Liza’s adorable mutt rescued from a shelter who is her
closest (cuddliest) confidant, and may have better taste in who Liza
should date than she does
-
Matt (Levi Fiehler, Wolf Town) - A single Princeton Grad
who works as Fetching’s dog walker and may not be quite living up to
his potential
-
Adi (Sandra Vergara, Fright Night) - The
sexy and opinionated Latina receptionist at Fetching who gives Liza
her sassy but honest advice about love and men
-
David aka.