MTR Gaming Group, Inc. (NasdaqGS: MNTG) today announced the introduction
of a new enhanced player loyalty program for all of its properties.
The new ‘INClub’ program and new player’s club card will be rolled out
at each of MTR Gaming’s locations beginning in May 2012 and will offer
players at Presque Isle Downs & Casino, Mountaineer Casino, Racetrack &
Resort and Scioto Downs more comprehensive benefits aimed at garnering
greater customer loyalty.
“This new program leverages the combined assets of our properties and
amenities - and due to the close proximity of our casinos and racetracks
there is a significant benefit to our customers,” said Fred Buro, Vice
President and Chief Marketing Officer of MTR Gaming Group.
“Additionally, we have simplified our program considerably, which will
make it easier for our customers to understand and lead to a better
overall gaming experience.”
‘INClub’ members will earn valuable points and prizes such as concert
tickets and food and beverage offers by using their ‘INClub’ players
club card whenever they play slot
machines, video lottery terminals (VLTs), table games, poker or bet
on horse racing. In addition, the new program will have an improved
point value system which allows players to earn club points and maintain
their status over a six-month period.
‘INClub’ tiers are: Classic, Gold, Platinum and Black. Each tier will
have its own set of privileges and benefits which could include free
play, point multipliers, valet parking, buffet discounts, personal host,
discounted hotel rooms, complimentary beverages and more.
Joining the new ‘INClub’ is free and players can join by visiting the
players club at any MTR Gaming location. Benefits may vary between
properties.
About MTR Gaming Group
MTR Gaming Group, Inc. is a hospitality and gaming company that through
subsidiaries owns and operates Mountaineer Casino, Racetrack & Resort in
Chester, West Virginia; Presque Isle Downs & Casino in Erie,
Pennsylvania; and Scioto Downs Casino & Racetrack in Columbus, Ohio. For
more information, please visit www.mtrgaming.com.
Forward-Looking Statements
Except for historical information, this press release contains
forward-looking statements. Such statements are subject to a number of
risks and uncertainties that could cause the statements made to be
incorrect. Those risks and uncertainties include, factors described in
the Company’s periodic reports filed with the Securities and Exchange
Commission. The Company does not intend to update publicly any
forward-looking statements, except as may be required by law. The
cautionary advice in this paragraph is permitted by the Private
Securities Litigation Reform Act of 1995.
