Leveraging the Limelight Global Compute and Delivery Network, Orchestrate Integrates Multiple Cloud-Based Services to Solve Workflow Issues
NEW YORK, May 15, 2012 (GLOBE NEWSWIRE) -- Limelight Networks, Inc. (Nasdaq:LLNW) today introduced a new solution framework designed to address the specific digital media workflow needs of vertical markets—Limelight Orchestrate. This suite of industry-specific content publishing workflow solutions leverages a flexible application platform for hosting cloud-based Software as a Service (SaaS) services, marketing automation technologies, and powerful analytics. Combined, the Orchestrate technologies and services help to manage the growing complexity inherent in publishing digital content to large International audiences that are accessing content from a myriad of connected devices. Limelight will showcase Orchestrate, at Streaming Media East, May 15-16, at the Hilton New York (booth 001).
Featuring video publishing and management, web content management, cloud storage, site acceleration, and Content Delivery Network (CDN) services, customers can use Orchestrate to elevate their Internet activity from just managing and publishing content to driving revenue by delivering an enhanced online end-user experience. Limelight Orchestrate is made even more powerful by Limelight's scalable global network.
"The opportunity to employ integrated online video publishing, web content management, and CDN services was a key factor in our decision to turn to Limelight," commented Dean Horowitz, Vice President of eMedia & Market Intelligence at Vance Publishing Corporation, a media company that produces 15 magazines, more than 50 newsletters, and over 30 websites. "Workflow is such a central component of our publishing capability, and being able to post a new story or upload a video – with everything managed from an integrated dashboard and stored in a single repository – empowers us to drive engagement, increase publishing frequency, and improve opportunities for both advertising and sponsorship."
Recognizing that delivery and management don't represent the lifecycle of the content publishing workflow, Limelight Orchestrate also incorporates powerful social media and reporting tools integrated directly into the SaaS-based components to help customers engage with users and optimize their online experience.
Limelight Orchestrate for Video Publishing
Limelight Orchestrate for Video Publishing is one of a family of Orchestrate Solutions designed specifically for companies that publish video content. This solution features four cloud-based services: CDN; Video Management & Publishing; Web Management & Publishing; and Intelligent Storage.