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Technology will help customers find fuel that helps keep engines clean
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Provides GPS directions and retail station information
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Available as a free download at the App Store and Android Market
CALGARY, June 7, 2012 /CNW/ - Imperial Oil introduced today the "Esso
Fuel Finder" iPhone, iPod touch and Android application, which provides
drivers with real-time maps, driving directions and station information
for more than 1,800 Esso stations across Canada and over 9,000 Exxon
and Mobil locations in the continental United States.
Esso Fuel Finder is a mobile version of the popular online station locator, available since June 2010 at essostations.com. The application uses GPS technology to identify a user's location and
highlight nearby Esso stations on an interactive Google map.
"We are extremely excited to bring our customers the first apps from the
Esso brand," said Andrew Mackay, retail manager, Fuels Marketing,
Imperial Oil. "This technology will allow customers to easily locate an
Esso station no matter where they are."
The application has an advanced filtering feature allowing users to
customize which stations are displayed based on their particular
requirements. Customers can select from different options, which
include identifying stations with car washes or finding locations that
sell diesel fuel. Additional filtering options, among others, include:
Open 24 hours, full service, pay at the pump, Speedpass, and stations offering Tim Hortons.
This exciting feature will also allow customers to seek out specific
services prior to their arrival, which will make their driving
experience more enjoyable. The application will also include a link to
the Esso Extra Program www.essoextra.com.
Finally, the application includes an "Our Gasoline" section where users
can discover that all grades of our smart gasoline help clean vital
engine parts by helping to remove harmful deposits from intake valves.
This can lead to a smoother-running engine with lower emissions and
better fuel economy as compared to gasoline meeting the minimum
Canadian General Standards Board (CGSB) standards. Actual benefits may
vary depending on factors such as vehicle type, driving style and
gasoline previously used. It's how we make gasoline work harder for
you.
Imperial Oil is one of Canada's largest corporations and a leading
member of the country's petroleum industry. The company is a major
producer of crude oil and natural gas, Canada's largest petroleum
refiner, a key petrochemical producer and a leading marketer
with coast-to-coast supply and retail service station networks.