International, Inc. (NASDAQ: SEAC), a leading global multi-screen
video software innovator, will deliver deployment insights and lessons
learned for Light Reading’s Managing
and Monetizing Over the Top (OTT) Video conference on June 21 in
Cambridge, Mass. This event will focus on ideas for video service
providers to meet the challenges of OTT and will explore the enabling
technologies and emerging business models.
SeaChange’s General Manager, Advertising, Aseem Bakshi will participate
on the breakfast roundtable “Targeting Ads in the Multi-Screen World”
from 7:30 a.m. – 8:40 a.m. With service and content providers both
seeking ways to monetize their multi-screen video offerings, advertising
is emerging as a critical means of generating more revenue from the
additional screens. As a result, equipment and software vendors are
developing new, more advanced ways for providers to insert ads into
video programming no matter where that programming may run. This special
pre-conference workshop will examine the different ad insertion
techniques, compare their pros and cons, and see which ones providers
are deploying or planning to deploy.
SeaChange’s Chief Technology Officer Steven Davi will participate on the
panel “Video Preparation Trends: ABR & More” from 2:35 p.m. – 3:35 p.m.
Service providers have long relied on MPEG-2 transport and UDP streaming
to deliver video-on-demand programming. Now, as they add Internet video
services and pump video to other devices, service providers are looking
at Adaptive Bit Rate (ABR) streaming technology common in the Web video
world. This session will address ABR's possibilities and challenges and
examine alternative and hybrid options for transcoding video for
WHAT: Light Reading’s Managing and Monetizing Over the Top Video
WHO: Steven Davi, CTO, SeaChange and Aseem Bakshi, GM,
WHERE: Royal Sonesta Hotel, Cambridge, Mass.
WHEN: Thursday, June 21, 7:30 a.m. – 6:30 p.m.
About SeaChange International
Ranked among the top 250 software companies in the world, SeaChange
International (NASDAQ: SEAC) enables transformative multi-screen video
services through an open, cloud-based, intelligent software platform
trusted by cable, IPTV and mobile operators globally. Personalized and
fully monetized video experiences anytime on any device, in the home and
everywhere, are the product of the Company’s superior back office,
advertising and in-home offerings.
SeaChange’s hundreds of customers are many of the world’s most powerful
media brands including all major cable operators in the Americas and
Europe, and the largest telecom companies in the world. Headquartered in
Acton, Massachusetts, SeaChange is TL 9000 certified and has product
development, support and sales offices around the world. Visit www.schange.com.