Features educational tools and calculators to help determine how much life and health insurance consumers may need
WATERLOO, ON, July 4, 2012 /CNW/ - A new Manulife website aims to help
Canadians understand that having insurance isn't just about protecting
what they own, it's also important to protect their ability to earn an
income in the event of an emergency or crisis.
InsureRight (InsureRight.ca) not only helps Canadians realize the importance of life and health
insurance to protect themselves and those they love, the site's
easy-to-use tools and calculators make it simple for consumers to
determine how much insurance they need.
The new site includes a Quick Quote feature for life insurance that uses just a few questions to provide an
idea of how much life insurance may be right. The InsureRight Calculator gives a more complete analysis, reviewing life, critical illness and
disability insurance needs.
"We developed InsureRight to appeal to both consumers and our insurance
advisors," said Paul Smith, Vice President, Marketing and Product
Development, Individual Insurance. "We've included interactive and
interesting tools for clients to learn more about their potential risks
and insurance needs. We've also added an advanced calculator that
advisors can use to walk their clients through a full assessment of
their life, critical illness and disability insurance needs."
The Quick Quote and InsureRight Calculators provide results that are
detailed, but easy to understand. Along with the estimated amount of
insurance, each calculator also provides a cost estimate and allows
users to adjust the amount of insurance to see how the cost changes.
The results also feature the cost for Synergy, Manulife's unique
three-in-one insurance solution combining life, disability and critical
illness insurance policies in one solution.
In addition to the two needs calculators, InsureRight also features a
video for a quick tour of the website, and a Risk Calculator that estimates the likelihood of needing life, critical illness or
disability insurance before age 65.
"We're encouraging our advisors to send their clients to InsureRight.ca to get them thinking about what they need to protect themselves and
their families," said Smith. "When they're ready, they can then
complete a full needs analysis with their advisor using the InsureRight
Calculator. We believe it's a great resource to help start the
insurance discussion and take some of the mystery out of the whole
process of buying insurance."
While Manulife created the InsureRight program over 15 years ago, the
new InsureRight website adds more flexibility and education for
consumers. The site also features a mobile-friendly version, formatted
for smaller screen viewing and touch-screen inputs and functionality. InsureRight.ca automatically detects if you are using a smartphone and displays the
"It's important for young families to start looking at their insurance
needs, but the process can be a bit intimidating," added Smith. "With
InsureRight, our goal is simply to help Canadians get started
determining what protection they need."
Visit the InsureRight website at InsureRight.ca or Biensassurer.ca.
About Manulife Financial
Manulife Financial is a leading Canada-based financial services group
with principal operations in Asia, Canada and the United States. In
2012, we celebrate 125 years of providing clients strong, reliable,
trustworthy and forward-thinking solutions for their most significant
financial decisions. Our international network of employees, agents and
distribution partners offers financial protection and wealth management
products and services to millions of clients. We also provide asset
management services to institutional customers. Funds under management
by Manulife Financial and its subsidiaries were C$512 billion (US$512
billion) as at March 31, 2012. The Company operates as Manulife
Financial in Canada and Asia and primarily as John Hancock in the
United States. Manulife Financial Corporation trades as 'MFC' on the
TSX, NYSE and PSE, and under '945' on the SEHK. Manulife Financial can
be found on the Internet at manulife.com.