Constant
Contact®, Inc. (NASDAQ: CTCT), has launched a new program designed
to help national associations, local chapters, and member organizations
achieve marketing success. Constant Contact’s Association Program, which
will be unveiled at the 2012 ASAE Annual Meeting & Exposition taking
place in Dallas, August 11-14, builds on the company’s work with more
than 10,000 associations and is focused on online marketing best
practices education.
“Constant Contact has long been committed to supporting associations,
and we're very excited to offer this new program to help them attract
new members, foster communication with existing members, and support
members' marketing efforts,” said Alec Stern, vice president, strategic
market development at Constant Contact. “Understanding how to market
effectively is a critical to being successful, which is why we have made
education a core component of the Association Program.”
Organizations that join the Constant Contact Association Program will
receive a member benefit discount for their chapters and members and
access to the company’s easy-to-use email marketing, social media
marketing, event marketing, local deals, digital storefront and online
survey tools. More importantly, they will be able to tap Constant
Contact’s educational resources to help them maximize the impact of
their marketing efforts. Program benefits for associations, chapters and
members include:
-
Syndicated content available to help teach marketing “best practices”
(e.g., articles for member publications, blogs, webinars; speakers
available for conferences, etc.)
-
Marketing coaches standing by to help put those best practices into
action
-
Sample case studies of how similar organizations are benefiting from
this program and achieving success with their chapters and members
-
Association console/dashboard to track and manage this program, and a
platform to share branded email campaigns with chapters and members
using Constant Contact
-
Marketing tools to promote the program within an association to
chapters and members including launch campaigns, marketing copy,
sample brochures, etc.
2012 ASAE Annual Meeting & Exposition
Constant
Contact is proud to sponsor and exhibit at the 2012 ASAE Annual Meeting
& Exposition. Association professionals at the conference are encouraged
to visit Constant Contact at Booth #231 to learn more about the
Association Program and gain further understanding about how online
Engagement Marketing tools can boost membership and support their
members' marketing efforts. For more information about the Constant
Contact Association Program, please visit: www.constantcontact.com/association.
About Constant Contact®, Inc.
Constant
Contact wrote the book on Engagement Marketing™ – the new marketing
success formula that helps small organizations create and grow customer
relationships in today’s socially connected world. More than half a
million small businesses, nonprofits and associations worldwide use the
company’s online marketing tools to generate new customers, repeat
business, and referrals through email marketing, social media marketing,
event marketing, local deals, digital storefronts, and online surveys.
Only Constant Contact offers the proven combination of affordable tools
and free KnowHow, including local seminars, personal coaching and
award-winning product support. The company further supports small
organizations through its extensive network of consultants/resellers,
technology providers, franchises and national associations.
Constant Contact and the Constant Contact Logo are registered trademarks
of Constant Contact, Inc. All Constant Contact product names and other
brand names mentioned herein are trademarks or registered trademarks of
Constant Contact, Inc. All other company and product names may be
trademarks or service marks of their respective owners.
(CTCT-F)
