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Ming Fung's Self-Owned OMAS Announces Partnership with Special Olympics

Friday, December 21, 2012 3:44 AM

Special Thanks to Yao Ming and His Wife for Attending Ceremony

Grand Opening of OMAS Flagship Fine Jewellery Store in Hangzhou

HONG KONG and SINGAPORE, Dec. 21, 2012 /PRNewswire/ -- World-class luxury jewellery products designer and manufacturer Ming Fung Jewellery Group Limited ("Ming Fung Jewellery" or the "Group"; stock code: 860) is pleased to announce the successful holding of the "Special Olympics 2012 Partnership Announcement Ceremony", sponsored by the Group through its self-owned brand "OMAS International S.A." at the OMAS flagship fine jewellery store in the Dragon Hotel, Hangzhou. Special Olympics Global Ambassador Yao Ming and his wife Ye Li attended the signing ceremony of the partnership announcement between OMAS and the Special Olympics. The ceremony attracted over 50 local media reporters to join in, mostly from Hangzhou and Shanghai. The grand opening of the OMAS flagship store makes it one of the most eye-catching events in Hangzhou in recent years.


The Special Olympics is an international event bringing attention to the needs and interests of the two hundred million mentally challenged people around the world. It was established to provide year-round sports training and athletic competitions in a variety of Olympic sports for people with intellectual disabilities. This provides them opportunities to develop physical fitness, enhance their ability to more fully participate in society, boost courage and provide personal pride and joy. Their lives are further enriched by the sharing of gifts, skills and friendship with their families, other Special Olympians and the broader community. Special Olympics Global Ambassador Yao Ming and his wife Ye Li offered their kind support for the charity business of the Special Olympics. Ming Fung Jewellery's OMAS believes helping mentally challenged athletes to compete at their amazing feats and realize their dreams on the Olympic stage is a very meaningful mission.

Originated in Italy since 1925, premier luxury jewellery brand OMAS enjoys widespread fame for its continuous pursuit of perfection and superb craftsmanship presenting "A World of Colors and Diamonds". Every piece of OMAS jewellery embodies OMAS's ongoing quest to reveal the human needs for both finding love and pursuing dreams. OMAS wishes to work together with the Special Olympics to help push its global charity business to new heights. OMAS also offers its special thanks to Mr. Yao Ming and Ms. Ye Li for their strong support of the Special Olympics' charity business, which helps make the admirable work of the organization all the more successful and effective.

OMAS also makes use of this special occasion to launch its first multiple-brand fine jewellery flagship store - "Hengdeli Fine Jewellery" -- in China. "Hengdeli Fine Jewellery" brings together six luxury jewellery brands from Italy. In addition to OMAS, the shop also offers jewellery from GUCCI, DAMIANI, POMELLATO, PASQUALE BRUNI AND SALVINI. It is the first specialty fine jewellery shop for Italian premier luxury brand GUCCI and the very first store for PASQUALE BRUNI and SALVINI in the Greater China region.

"The grand opening of our Hangzhou Flagship Store has been very successful. To capture business opportunities from the lucrative luxury market in China, we will launch a new flagship store opening plan -- 'Fine Jewellery Stores' -- in different cities across China in the near future. We believe an eye-catching grand opening of our flagship jewellery stores can quickly establish consumer recognition of the Group's jewellery as a preferred fine jewellery shop in China," said Mr. Wong Chi Ming, Executive Chairman of Ming Fung Jewellery Group Ltd.

OMAS Chief Executive Werner Schuppisser said, "We are very pleased to have this special occasion to let Chinese consumers to know about 'Hengdeli Fine Jewellery' as one of the leading fine jewellery shops. Every piece of jewellery displayed in the 'Hengdeli Fine Jewellery' store embodies the artists' imagination and exquisite craftsmanship. Also, every jewellery advisor in 'Hengdeli Fine Jewellery' has passed through a strict selection process and months of training, requiring them to provide professional advice on jewellery selections and ideal matches with clothing and accessories, providing our clients with an extraordinary shopping experience."

About Ming Fung Jewellery Group Limited (Hong Kong Stock Code: 860 HK)

Founded by Mr. Jeffry Wong in 1989, Ming Fung Jewellery Group Limited has been supplying leading distributors in the US and Europe with high quality diamond jewellery. Ming Fung established its manufacturing facilities in Shunde City of Guangdong Province where there is an abundant supply of top jewellery craftsmen. Mr. Wong's background as a diamond trader has blessed him with the knowledge to source top quality polished diamonds which he combines with the low cost manufacturing environment in China to bring a compelling solution to buyers in the US and Europe.

The Group is now the distributor for several prestigious European fine jewellery and watch brands in China, and is the exclusive distributor of jewellery and watches bearing the "Damiani" name and its subsidiary brands in Mainland China, Macau, Taiwan and Hong Kong. The Group is also the exclusive distributor of fine jewellery and watch items of "Gucci timepieces" in Mainland China, Macau and Hong Kong. In April 2012, the Group completed the acquisition of 90% of OMAS International S.A. ("OMAS Int'l"), a business venture partnership with LVMH. OMAS Int'l owns and manufactures fine jewellery and accessories (leather, etc) bearing the trademark "OMAS".

For more information about the Group, please visit http://www.mingfung.com

SOURCE Ming Fung Jewellery Group Limited

(Source: PR Newswire )
(Source: Quotemedia)


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