logo
  Join        Login             Stock Quote

Contact At Once! Granted Patent for Two-Way Communications in Online Advertising

Thursday, March 14, 2013 7:00 AM


Contact At Once! announced today that the United States Patent and Trademark Office has issued U.S. Patent 8,374,915 covering its invention of a system and method for publishing online advertisements and search results that include a real-time two-way communications system, such as instant messaging, Voice-over-IP, click-to-call, or video.

The Contact At Once! Software-as-a-Service solution currently provides live chat in advertising and text in online ads, connecting consumers to local advertisers for some of the world’s largest vertical search providers in the automotive, apartment and Real Estate industries.

"Getting shoppers to complete lead forms is hard and getting harder, especially from mobile devices,” says Marc F. Hayes, Contact At Once! founder and inventor. “We’ve built a next- generation lead form - a way for consumers to immediately initiate a conversation with advertisers, right from an online ad.”

Vertical search providers using the Contact At Once! system in online ad listings have documented 20% increases in shopper interaction. A recent R.L. Polk analysis commissioned by Contact At Once! showed that households of 1 in 3 identifiable online shoppers who chatted with auto dealers purchased a vehicle within 60 days.

"According to Borrell Associates’ 2012 Automotive Advertising Outlook, online ad spend in that industry alone was projected to increase almost 40 percent,” says Hayes. “Beyond vertical search, we’re looking at many ways our technology can enhance the effectiveness of online advertising, and in particular, mobile ads.”

About Contact At Once!

Contact At Once! pioneered the use of live chat in ads, enabling more connections between online shoppers and businesses. More than 12,000 users of automotive chat, apartment chat and Real Estate chat rely on Contact At Once! to drive incremental sales opportunities from their websites and increase the return on advertising investments. Contact At Once! has been recognized by Inc. Magazine as one of America’s fastest growing private companies for two years in a row and was named to the Deloitte 2012 Technology Fast 500. For more information, visit www.contactatonce.com.

(Source: Business Wire )
(Source: Quotemedia)

Advertisement
Advertisement



Fundamental data is provided by Zacks Investment Research, and Commentary, news and Press Releases provided by YellowBrix and Quotemedia.
All information provided "as is" for informational purposes only, not intended for trading purposes or advice. iStockAnalyst.com is not an investment adviser and does not provide, endorse or review any information or data contained herein.
The blog articles are opinions by respective blogger. By using this site you are agreeing to terms and conditions posted on respective bloggers' website.
The postings/comments on the site may or may not be from reliable sources. Neither iStockAnalyst nor any of its independent providers is liable for any informational errors, incompleteness, or delays, or for any actions taken in reliance on information contained herein. You are solely responsible for the investment decisions made by you and the consequences resulting therefrom. By accessing the iStockAnalyst.com site, you agree not to redistribute the information found therein.
The sector scan is based on 15-30 minutes delayed data. The Pattern scan is based on EOD data.