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Cheers to Spring with New Yoplait? Yogurt Seasonal Flavors!

Tuesday, March 26, 2013 10:22 AM


For a limited time, take a spring break with tropical favorites!

MINNEAPOLIS, March 26, 2013 /PRNewswire/ -- By popular demand, your favorite flavors to sip can now be scooped. Yogurt lovers can now enjoy the creamy and tropical goodness of spring flavors–Yoplait Light pina colada and Yoplait Original cosmopolitan-flavored yogurt–but only for a limited time.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/60856-yoplait-new-limited-edition-seasonal-tropical-spring-flavors 

(Photo:  http://photos.prnewswire.com/prnh/20130326/MM79949 )

Spring brings freshness and fun, from the foods we eat to our surroundings. Think spring break, favorite beverages to sip on the beach and the feeling of tropical, warmth and fruity inspirations. Yoplait's consumers enjoyed the fall seasonal flavors and the demand continues to bring limited-time seasonal yogurts with trending flavors they desire.  Cocktail-inspired flavors are popular during seasonal times of the year.  From coffees and creamers to marinades or desserts, to even beauty products, consumers love the variety and flavors but without actually consuming the real thing. 

"Consumers are continually looking for new and different ways to enjoy the refreshing goodness of yogurt," says Cameron Archibald, associate marketing manager, Yoplait. "The popularity of fruity and tropical flavored drinks rises when the weather gets warm.  So in response to consumer's desires, Yoplait took favorite flavors to sip and turned them into yogurt that can now be enjoyed any time of the day. We are excited to introduce this year's spring limited-edition line-up–pina colada and cosmopolitan-flavored yogurt."

Springtime entertaining, tropical flavors and sweet and savory recipes to enjoy this season

Yoplait's seasonal flavors can not only satisfy by providing the immediate pleasure of an indulgent yet nutritious dessert, but consumers can also make some fun and trendy recipes for the entire family using the new flavors.

Every hour is happy hour with Poptails and Mocktails.

  • Enjoy the tropics with Pina Colada Cake Pops. Simply crumble prepared angel food cakes and combine with Yoplait Light pina colada-flavored yogurt, reduced-fat cream cheese and a little powdered sugar. Shape into balls and insert colorful lollipop sticks in the bottoms. For a decadent touch, roll in toasted coconut or sprinkles.
  • Bubble teas are all the rage and combined with cocktail inspired yogurt flavors, makes for the perfect "mocktail."  Enjoy a Pina Colada Bubble Tea made with Yoplait Light pina colada-flavored yogurt, pineapple juice, some crushed ice and green tea blended together. Place cooked tapioca pearls in bottom of a tall glass and top with Bubble Tea. For a Cosmopolitan Bubble Tea blend Yoplait Original cosmopolitan-flavored yogurt, orange or pomegranate juice, ice and green tea. Both are fun and refreshing without the guilt!

Savory, sweet and refreshing puts a tropical "spring" in your "break."

  • The Cosmo-Pomegranate Spring Salad will be the hit of the party this season. It's colorful, refreshing and good for you. The flavorful dressing combines Yoplait Original cosmopolitan-flavored yogurt, red wine vinegar, olive-oil and a little salt and pepper. Toss with baby spinach leaves and top with orange segments, pomegranate seeds, shelled pistachios and avocado. It's a wonderful side to any meal, or turn into a main dish by adding cooked shrimp or sliced chicken breast.

So when you are sitting on the beach, why not get the flavor of your favorite spring and summer-time cocktail with all the benefits of yogurt but without the calories of the real thing? Both flavors are a good source of calcium and vitamin D. Yoplait Light pina colada contains 5g of protein per 6 oz-serving with 90 calories and Yoplait Original cosmopolitan contains 5g of protein per 6 oz-serving with 170 calories. Yoplait Light features the Weight Watchers shield showing a PointsPlus® value of 2 per serving.

For a limited time, new Yoplait seasonal flavors are available nationally in four-packs and also available in a fridgepacks including four pina colada and four cosmopolitan cups with a suggested retail price of $2.00 per 4-pack and $4.00 for a fridgepack. For more information and tasty recipes from Yoplait visit www.yoplait.com.

About General Mills

General Mills is one of the world's leading food companies, operating in more than 100 countries. Its consumer brands include Cheerios, Haagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant, Progresso and Old El Paso. Headquartered in Minneapolis, Minnesota, USA, General Mills had fiscal 2012 net sales of US$16.7 billion. Visit www.generalmills.com.

Yoplait is a registered trademark of YOPLAIT MARQUES (France) used under license.

SOURCE General Mills, Inc.

(Source: PR Newswire )
(Source: Quotemedia)

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