Inc. (NASDAQ: BCOV), a leading global provider of cloud content
services, today announced at the 2013 NAB Show that it has expanded
support for TV Everywhere authentication (TVE) through robust
integrations with Adobe Pass and Akamai’s Sola Vision Identity Services,
enabling cross-device, authenticated video experiences for both the Web
and native mobile applications. These integrations make it easy for TV
broadcasters to provide more access on more devices to premium video
programming for existing subscribers of cable and satellite services,
helping these organizations to grow their reach and deliver ad-supported
video content to authenticated audiences on every screen.
Thirty-seven percent of consumers take advantage of TVE offerings from
TV networks, while 30 percent of consumers access TVE content from pay
TV providers.1 TVE represents a broad and fast-growing
opportunity for TV broadcasters to expand their reach to cable and
satellite subscribers on the devices where consumers are spending more
time, deepen engagement with fans of premium TV programming, and
introduce new monetization opportunities.
“TVE is becoming a major priority for broadcasters as they look to grow
their audience and introduce new revenue opportunities for their premium
video content,” said Phil Costa, director of product management at
Brightcove. “To truly succeed with TVE initiatives, these organizations
must have a comprehensive solution that supports not only
authentication, but also DRM and advertising integrations that work
across every screen.”
Brightcove's comprehensive support for TVE, which includes
single-interface sign-in through Adobe Pass or Akamai’s Sola Vision
Identity Services, digital rights management (DRM) and ad network and
server integrations, provides premium media brands with a complete
authentication and protection solution.
Web-based TVE authentication against Adobe Pass or Akamai Sola Vision
Identity Services is available today with Brightcove Video Cloud.
Additional integration into Brightcove’s native player software
development kits (SDKs) for iOS and Android is planned for later this
year. The native player SDKs enable premium video publishers to rapidly
deliver apps that integrate with third-party services required for
successful video monetization and harness the performance and deep
operating system integration that only native technology can provide.
Adobe Pass and Akamai Sola Vision Identity Services can validate viewer
authentication across numerous platforms, allowing content subscribers
to access programming on desktop PCs, smartphones, tablets and connected
TVs. In addition, both solutions conduct unique device identification,
alleviating credential-sharing issues. This functionality, combined with
the Video Cloud online video platform’s multi-bitrate streaming, premier
player experience, geo-restriction, ad insertion, social distribution
and analytics capabilities, provides a robust TV Everywhere framework.
Additionally, Brightcove’s multi-layered suite of content protection and
DRM capabilities, which includes support for Adobe Access, Google
Widevine and Apple HTTP Live Streaming, ensures customers can securely
deliver video content to a range of devices and screens.
Brightcove will demonstrate its Video Cloud online video platform at NAB
2013 at booth # SU11014. To arrange a demonstration or schedule a
meeting, please contact firstname.lastname@example.org.
In addition, Brightcove Video Cloud is powering
the NAB live stream and on-demand video portal.
Brightcove Inc. (NASDAQ: BCOV), a leading
global provider of cloud content services, offers a family of products
used to publish and distribute the world’s professional digital media.
The company’s products include Video Cloud, the market-leading online
video platform and Zencoder, a leading cloud-based media processing
service and HTML5 video player technology provider. Brightcove has more
than 6,350 customers in over 60 countries that rely on Brightcove cloud
content services to build and operate media experiences across PCs,
smartphones, tablets and connected TVs. For more information, visit http://www.brightcove.com.
This press release may include forward-looking statements regarding
anticipated objectives, growth and/or expected product and service
developments or enhancements. Such forward-looking statements may be
identified by the use of the following words (among others): "believes,"
"expects," "may," "will," "plan," "should" or "anticipates," or
comparable words and their negatives. These forward-looking statements
are not guarantees but are subject to risks and uncertainties that could
cause actual results to differ materially from the expectations
contained in these statements. For a discussion of such risks and
uncertainties, see "Risk Factors" in the Company's filings with the
Securities and Exchange Commission, including its most recent annual
report on Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the event
of changing circumstances or otherwise, and such statements are current
only as of the date they are made.
1 GfK, “TV Everywhere Services from Networks Have Higher
Awareness, Use Than Those From Pay TV Providers;” January 22, 2013.