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Kindle Sales More Than Double Over Holiday Shopping Weekend

 November 27, 2012 10:08 AM

(By Balaseshan) Amazon.com Inc. (NASDAQ: AMZN) said Black Friday and Cyber Monday in 2012 were the best ever for the Kindle family, and the sales of the Kindle device more than doubled over the holiday shopping weekend.

This year Cyber Monday was the biggest day ever for Kindle sales worldwide due to the special deal of just $129 for the Kindle Fire, Amazon said.

The popular new Kindle e-readers and tablets remain at the top of Amazon's best sellers list worldwide. Nine out of the top 10 best-selling products on Amazon worldwide since Sept. 6 are Kindles, Kindle accessories and digital content.

The top 4 spots on the worldwide Amazon best sellers list since launch nearly three months ago are Kindle e-readers and Kindle Fires. Kindle Fire HD is the most gifted and most wished for product on Amazon worldwide since launch.

[Related -Updating Amazon AMZN Gap into Fibonacci Support]

"Kindle e-readers and Kindle Fires have held the top 4 spots on the Amazon worldwide best sellers list since launch, and that was before the busiest shopping weekend of the year," said Dave Limp, Vice President, Amazon Kindle.

Amazon was the most visited online retail site on Black Friday, according to a report from comScore Inc. (NASDAQ: SCOR). The company also registered the highest visitor growth rate among the top five retailers on a year-over-year basis.

AMZN is trading down 0.33% at $242.81 on Tuesday. The stock has been trading between $166.97 and $264.11 for the past 52 weeks.

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