6 Ways to Earn Money on Social Media – 2023 Guide

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Social media has become an inseparable part of people’s lives and a way to interact and communicate with others. You probably have a couple of social media accounts yourself.

While they are commonly used for fun and entertainment, people can also make money on these social media platforms.

Nowadays, it’s easier to earn on these platforms if you have a large fanbase. But that isn’t necessarily the case. There are some creative ways you can earn cash even if you have fewer than 1,000 followers.

In this guide, we’ll talk about the common ways content creators and influencers earn on social media and how you can do it too. We’ve covered the best options to monetize your online presence and generate results.

The Social Media Platforms

Do you want to know how to earn money on social media? First, let’s discuss the common social media platforms where content creators share their content and interact with fans and followers.

According to statistics, social media networks have three billion active users combined. BigCommerce’s survey suggests that the best platforms for running ads and increasing the online presence are Facebook, Twitter, Instagram, TikTok, Pinterest, LinkedIn, and Snapchat.

How to Earn on OnlyFans

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OnlyFans is a social media platform that allows content creators to share their content with their fans and earn money through:

  • Paid posts
  • Subscriptions
  • Wishlists
  • Donations
  • Live streaming shows

If you want to become successful on this platform, you first need to create an appealing profile and quality content. You can then start promoting the account on other social media platforms.

Whether you’re searching for the best Indian OnlyFans models, the most popular MILFs, or the bustiest teens on OnlyFans, you’ll get plenty of results with profiles to check out. To get started, take inspiration from some of the top OnlyFans accounts and create your profile accordingly.

Subscriptions on Instagram

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Instagram’s subscription feature allows content creators to earn money online by providing exclusive content to their fans.

Subscribers will get access to the content for a certain monthly fee. As a content creator, you can set the price and see who your subscribers are via the badge next to their names.

Brand Partnerships

If you have an established presence on social media, you can build partnerships with brands and earn money online. These brands can either pay you or offer you merchandise in exchange for posts featuring their products on your social media profile.

Many believe brand partnerships are offered only to the big names in the influencer industry.

However, any content creator can start leveraging the benefits of these partnerships. As long as your content is authentic, high quality, and relatable, you can attract the attention of brands and get a deal.

Make Money on Pinterest

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There are several ways to make money on Pinterest. One way is affiliate marketing. Affiliate marketing is a great way to generate passive income.

As an affiliate marketer, you will be leveraging affiliate links that will be added to your social profile. Once a customer clicks on that link and makes a purchase, you will get a commission.

Another way to earn on Pinterest is by selling your merch. Creating a line that you will be selling online is a big step. It requires prior knowledge of how to set up an e-commerce store, drive traffic directly to it, and generate revenue.

Make Money on TikTok

TikTok is one of the most popular social media platforms nowadays and one of the best digital spaces to earn money.

Joining the TikTok Creator Fund is one way of monetizing your social media presence. There are some criteria to qualify for this fund, such as:

  • Get a minimum of $10,000 followers
  • Get at least 100,000 views across your media
  • Be at least 18 years of age to apply
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TikTok has another useful feature for making money online, which is going live. Content creators can acces “Live Gifts” by streaming a live show. These gifts can be cashed for actual money. It’s pretty simple to get started:

  • Viewers purchase coins that can be used for sending virtual gifts
  • Two coins are equal to one diamond
  • You can convert these coins once you’ve collected a redeemable amount
  • You will need 200 diamonds for every $1


You can promote your coaching business on social media and attract followers from certain demographics.

Web developers, graphic designers, copywriters, and marketers can easily find clients by posting engaging content on their social media profiles and highlighting their skills.

Tips to Consider

Here are additional tips to consider when building your social media accounts and boosting your online presence.

Choose a Specific Niche

Choose a Specific Niche

If you intend to earn money on social media, you need to choose a specific area to concentrate on and tailor your posts to fit that niche.

Many people post random information and thoughts on their profiles; however, if you want to attract a particular demographic of followers, your content needs to be specific.

For instance, if you like traveling and you are a passionate traveler, you can create a social media account and post pictures from the places you’ve visited.

You can also post tips and advice on what to do in that place, how to get there, or what to eat. In a way, you’ll be a digital guide to your audience as you’ll provide advice on where to go and what to do when traveling to that country.

Be Active

When it comes to making money online, you should be posting consistently to keep the account active. Continuous posts and updates on your timeline will give an impression of a trustworthy account.

Keep Up With Trends

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You should keep up with social media trends to stay relevant on social media. So, stay informed and use this information to improve your own social media presence and content.

Start Earning Today

Now that you have a better insight into the common ways to earn money online, you can start growing your fanbase and start earning!